About us

SaaS has become the largest spend for modern businesses and tech-enabled companies. However, more than 60% of all SaaS is purchased without any vendor negotiation or proper compliance. Decentralized SaaS procurement makes tracking, managing and purchasing SaaS extremely difficult and time-consuming.

That’s why IT and Finance teams no longer have full visibility or control over an organization’s SaaS stack. Price negotiations, contract terms and compliance are not a typical SaaS buyer’s core strength, which means companies have no idea if they are getting the right software or paying the right price. This is why we built Subtra.

Subtra is a powerful SaaS purchase and optimization platform for fast-growing enterprises, operated by our partner account managers and delivered as a managed service.

At Subtra, we believe that SaaS procurement and vendor management is not a good use of an organization’s time, which is why we do it for you! We specialize in navigating the intricacies of SaaS procurement, ensuring that your teams get the right software on the right terms, with 100% finance, security and legal compliance.Our experienced team of partner account managers negotiate the best deals and organize timely renewals, bringing in guaranteed savings. Our process efficiency cuts

down procurement time from months to just a few days. Our platform facilitates easy discovery and efficient management, where team members can request new software and department heads can track their SaaS stacks and usage. Consider us as an extension of your team, your very own centralized SaaS procurement and management arm. We want to help companies save a whole lot of time, money and stress. We are here to transform the way you buy, manage and optimize SaaS.

Our values

Our journey so far

Life at Subtra

Everyday is different at Subtra. Every ‘Subtrite’ is special. Our culture of trust and dreaming big allows every individual to deliver results while still knowing how to have fun. We are committed to quality and unparalleled service and our strife paves an incredibly unique way of executing our ambitions.

We are driven by our collective hunger for success. We are constantly striving to innovate and grow. You will find us contributing to new ideas, mastering a new skill, or just busy solving challenging problems.

Our team

Apoorva Ruparel

Apoorva Ruparel

Business Engine

Amit Divekar

Amit Divekar

Operational Engine

Ashish Kimtani

Ashish Kimtani

Financial Engine

Shaleen Mathur

Shaleen Mathur

Growth Engine

Daniel Tucker

Daniel Tucker

Tech Engine

Denis Solonenko

Denis Solonenko

Architecture Engine

Asad Parkar

Asad Parkar

Marketing Engine

Transform the way you

buy and optimize SaaS